National Payroll Giving Excellence Awards 2011
The National Payroll Giving Excellence Awards, took place on 18th October and was held at 11 Downing Street. The awards recognises excellence in payroll-giving campaigns among UK employers.
Award Results:
Best Launch of a New Scheme: For the employer that has introduced a Payroll Giving scheme in the workplace and shows the best integration of launch activities, promotion to staff and target achievement.
Winner: Inventive Leisure
Highly Commended: Manchester United F.C.
Best Re-Launch of an Existing Scheme: For the employer that has reviewed a scheme and increased their overall participation rate by adopting an active approach to Payroll Giving. The successful employer will have evaluated their methods of recruiting payroll donors and have planned for regular, ongoing promotional activities.
Winner: Close Brother Group Plc
Highly Recommended: Henderson Group
Shortlisted: Britvic Soft Drinks, Capita & Saga Group Ltd
Best Large Employer Campaign: For the employer with more than 1,000 employees that has carried out a well constructed and thought out promotion with measurable result. The category winner will be able to show how the campaign was introduced and the important factors impacting on the outcome. The winner will also be able to illustrate that the campaign included originality, innovation and creativity.
Winner: Whitbread
Highly Commended: Marshalls
Shortlisted: Prudential UK, Molson Coors (UK & Ireland) & Brewing Company
Best SME Campaign: For the employer that has up to 1,000 employees that has carried out a well constructed and thought out promotion with measurable results. The category winner will be able to show how the campaign was introduced and the important factors impacting on the outcome. The winner will also be able to illustrate that the campaign included originality, innovation and creativity.
Winner: Think Money
Highly Commended: ASOS
Shortlisted: Abbott Mead Vickers BBDO, DRL Limited & Tullow Oil Plc
Best Civil Society Employer Campaign: For the Civil Society Employer that has carried out a well constructed and thought out promotion with measurable results. The category winner will be able to show how the campaign was introduced and the important factors impacting on the outcome. The winner will also be able to illustrate that the campaign included originality, innovation and creativity.
Winner: Marie Curie Cancer Care
Highly Commended: Retail Trust
Best Public Sector Employer Campaign: For the Public Sector employer that has carried out a well constructed and thought out promotion with measurable results. The category winner will be able to show how the campaign was introduced and the important factors impacting on the outcome. The winner will also be able to illustrate that the campaign included originality, innovation and creativity.
Winner: HM Revenue & Customs
Shortlisted: Crown Prosecution Service
Best Innovative Promotional Partnership: For a Payroll Giving promotion which was successful as a result of a partnership between the employer and another organisation, including a Payroll Giving Agency, Professional Fundraising Organisation, charity or charity consortium or other external organisation. The category winner will need to illustrate the expectations and outcomes of the partnership, highlighting innovation and creativity.
Winner: Think Money
Highly Commended: Capita
Shortlisted: Close Brother Group Plc, DRL Limited & Prudential UK
Best Overall Payroll Giving Campaign: This award will be allocated by judges if appropriate and the selection will be made from the winners of all the other categories.
Winner: Whitbread
Highly Commended: Think Money
